6November

Merchant Service Overpayment Quiz

By jerrywistrom

"Am I Overpaying for Merchant Services?" My one word answer: Probably. My slightly longer answer: It depends on how much you know about how merchant accounts are priced - specifically YOURS. Take this quiz and then score it at the end to see your proba...

4August

Why People HATE Credit Card Processing Salespeople

By jerrywistrom

Here's my two cents on why business owners and anyone that answers a phone at a business HATES Credit Card Processing Salespeople.... They Lie. It's really that simple.  Most of the people selling credit card processing are...

29July

Why I'm Always Talking About INTEGRITY

By jerrywistrom

Integrity is one of those traits, those values that has always been a foundation for me. It's interesting that I ended up being an agent for Integrity Merchant Solutions. I want to share with you the evolution of my thinking about Integrity.... ...

26July

Who Should Use SQUARE for Credit Card Processing?

By jerrywistrom

I’ve had a lot of people ask me about SQUARE. They’re not usually sure if SQUARE is a direct competitor to my company. There are only two things that you probably need to know; structure and fees. Regarding structure, SQUARE is not a merchant a...

6June

Cold Call From the Gates of HELL

By jerrywistrom

14 years as a business coach – I had never received a cold call about merchant services. But all that changed this week. Now that I’m helping other businesses with their credit card services, I decided to let them maneuver me and see what happened...

10February

Thought They Had A GREAT Price

By jerrywistrom

I took a look at a prospective merchant's credit card statement. They were paying a LOT for their processing. They assured me that they had a great rate. I even looked at their original contract from two years earlier. Sure enough - they had a grea...

10February

TRAPPED

By jerrywistrom

There are a number of companies who have termination fees, and not light ones either... Some companies charge over $500 if a merchant wants to terminate the contract. The worst I've seen is a company who calculates their profit on a monthly basi...

8October

Termination Trouble

By jerrywistrom

One of my very best friends has a small business in Windsor, CT. We've been friends for over 13 years. My wife and I attended his wedding. He employed my teenage daughter. He's a great guy. Involved in the town, the Jaycees and his church. C...

2October

Why I Started This Blog

By jerrywistrom

There are a number of things that get confusing and overwhelming. Credit Card Processing is certainly in that category. In early 2014, I had been a business coach for 13+ years. I've helped business owners and executives all over the world. I have ...

2October

What is a Merchant Account?

By jerrywistrom

A Merchant Account is a bank account which allows businesses to accept credit and debit card transactions. Actually think of your merchant account as “THE CONNECTOR”. This account connects all of the points of contact in your business has with c...



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