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Jerry Wistrom
Rovezzi's Ristorante Focus Group
Posted on 4/20/2011 by Jerry Wistrom
Categories: Business
1 Comment(s)

What a great evening!!!
Last night my wife and I spent the evening at a Customer Focus Group at Rovezzi's Ristorante in Sturbridge, MA. We were lucky enough to
be chosen to attend (there were a maximum of 20 people on four different evenings). Chef Chris Rovezzi started the evening by welcoming us and telling us what to expect. We enjoyed a great buffet dinner and then spent an hour discussing his restaurant with him.

I have to tell you that Rovezzi's has been a favorite of ours for years. It is an upscale Italian restaurant in Sturbridge, MA that is SO GOOD that we drive 45 minutes from our home in Windsor CT to get there.

Chef Chris did a great job of keeping the conversation going. Everyone there has been a dedicated Rovezzi's customer for a long time. Some really great ideas were generated by the group. I won't go into detail because I consider those
conversations confidential for Chef Chris.

Here's what really stood out for me, that I can share with you.
It was very clear that Chef Chris cared, not only about his business, but about each of us.
He valued every opinion. He listened, and gave opposing points of view if appropriate.
He understands that his customers are the heart of his business, and he wants us all to be happy (and returning). There were a few ideas that he has already implemented from earlier focus groups (he has run these groups for the past three weeks).
He shared his philosophy about his restaurant and what he wants to create in the world.

What I enjoyed most was watching a great chef developing into a great business owner.

If you're ever near Sturbridge MA, make sure that you drop in at Rovezzi's. The food will be GREAT, and if he's available, try to spend a moment with the Chef. You'll find him to be a wonderful man with a great passion for his food.
You'll be VERY GLAD you visited.

Comments
John

4/22/2011
8:26:40 PM
I saw this pop on on your Facebook page and had to comment. This restaurant sounds great. I'll plan to stop on the next time I am near.

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